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BRAND NAME

ISANG SEGYE

WORD

OF ORIGIN

이상세계 [isaŋ∙segæ]

IDEAL WORLD

MOTTO

"FOR AN IDEAL WORLD"

"IDEAL WORLD, WORLD CREATION"

"ISANG SEGYE" IS AN INDEPENDENT INTERDISCIPLINARY ART & DESIGN LABEL.

   IN THE 2020s, OUR WORLD IS UNDER THE INFLUENCE OF MANY ERRORS AND THEREFORE FACING APOCALYPTIC IMPLICATIONS.

IT IS OUR MISSION TO REFLECT OBVIOUS INTIMATIONS WE SEE FROM OUR WORLD WITH SPECULATIVE/REBELLIOUS/DESTRUCTIVE MANNERS AND PRESENT CONSEQUENTIALLY CONSTRUCTIVE; NEO-GENESIS-ISM DESIGNS.

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OVERTURNED GLOBE ; 3D VIEW

Main logo design of ISANG SEGYE.

Shape of planet earth turned over after being deconstructed into pieces.

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OVERTURNED GLOBE ; 2D VIEW

Side view of the OVERTURNED GLOBE.

< Connotation of ISANG SEGYE's destructive manner is reflected by overturning the globe >

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HUMAN:

"WORLD WILL NEVER CHANGE.

EVEN IF IT'S TURNED OVER"

THE CREATOR:

(DESTRUCTS THE WORLD INTO PIECES AND OVERTURNS THEM 180°)

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